Michi

At MICHI, we design premium activewear that blends style and functionality, empowering women to move confidently from work to play. Since our NYC founding by Michelle Watson in 2010, we've redefined activewear with curve-enhancing lines, mesh layers, and sculptural silhouettes that seamlessly integrate into everyday wardrobes.

Our mission is to inspire joy in movement with designs that lift, support, and enhance. Using high-quality, sustainable materials like Italian mesh and performance jersey, every piece is crafted to last, ensuring comfort and sophistication.